Landlory

Zillow Rental Manager

Free listings and light rental tools backed by Zillow's traffic.

Best for DIY & small landlords
Starting price Free free for landlords · Free plan
Rating ★ 3.8 mixed
Mobile app Limited basic features
In short. Zillow Rental Manager is best for DIY & small landlords — Free listings and light rental tools backed by Zillow's traffic. Pricing starts with a free plan.

Overview

Zillow Rental Manager is a free listing-and-light-tools product attached to Zillow's rental marketplace. It offers basic rent collection and online applications on top of free listings, with an optional paid premium listing in some markets. It is a marketing channel more than a management system.

What makes it different

The single real advantage is traffic: a listing here lands in front of Zillow's enormous renter audience, far more eyeballs than any standalone PM tool can muster. Everything else is incidental — you use Zillow Rental Manager as a distribution channel and accept that the software is secondary.


Who it's for

  • DIY owners with a single unit or two to fill
  • Landlords whose top need is the widest possible listing exposure
  • Owners who only require basic applications and rent collection

Who should look elsewhere

  • Owners who need books, owner portals, or maintenance tracking
  • Anyone managing past a few units who'll outgrow it fast

Pros

  • Massive listing reach and traffic
  • Free and simple for 1–few units

Cons

  • Shallow — no accounting, owner portal or maintenance
  • Listing fees introduced in some markets; not a true PM system

What users say

Capterra 4.6/5 ★★★★★★★★★★ 103 reviews

Sentiment toward Zillow Rental Manager is mixed, reflected in a lower rating near 3.8. Landlords broadly agree the massive listing reach and traffic are its real draw, and that it's free and simple enough to fill one or two units. The frequent frustrations are how shallow it is — no accounting, owner portal or maintenance — and listing fees that have appeared in some markets, undercutting the free promise.


Pricing

Free listings plus basic rent collection and applications cover the core, and there's no subscription. The catch is that premium listings now carry a flat fee around $39.99 that varies by market — a charge introduced in some areas — so the "free" listing isn't always free depending on where you operate.

Free Free free plan
Includes
  • List across Zillow, Trulia & HotPads
  • Online applications & screening
  • Basic rent collection & lease templates
Premium listing $39.99 90-day boost · varies by market unverified

Features

Rent & accounting

  • Online rent collection
  • Accounting
  • Expense tracking
  • Bank integration
  • Reporting

Leasing & tenants

  • Listing syndication
  • Online applications
  • Tenant screening
  • Lease managementPartial
  • Tenant portal
  • Renters insurance

Management & ops

  • Maintenance requests
  • Owner portal
  • Document storage
  • AI features
  • Mobile appPartial

Bottom line. Use it as a free, high-reach listing channel for one or two units and nothing more; the instant you need real management features, you'll have to move on.

Alternatives to Zillow Rental Manager

See all Zillow Rental Manager alternatives →


FAQ

Is Zillow Rental Manager actually free?

Mostly — free listings plus basic rent collection and applications have no subscription. But premium listings now carry a flat fee around $39.99 that varies by market, a charge introduced in some areas, so it isn't always free depending on where you operate.

Can I run my rentals on Zillow Rental Manager, or just list them?

Really just list and collect rent at a basic level. There's no accounting, owner portal or maintenance management, so it works as a listing channel rather than a true property management system.

Why would I use Zillow over a dedicated landlord tool?

The one real reason is traffic — listings reach Zillow's massive renter audience, far more eyeballs than any standalone PM tool. It's a distribution channel first, software second.

Does Zillow Rental Manager have a real mobile app and tenant portal?

Mobile support is only partial and there's no tenant portal, so the ongoing management experience is thin compared with purpose-built PM apps.

Who should avoid Zillow Rental Manager?

Anyone past a few units or who needs accounting, owner portals or maintenance — you'll outgrow it almost immediately. It suits DIY landlords with one to a few units who mainly want free reach.

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