Landlory
Innago vs Zillow Rental Manager
In short.
Both Innago and Zillow Rental Manager target DIY & small landlords, so it comes down to price and fit.
Innago starts free,
Zillow Rental Manager free.
100% free PM software for small and independent landlords.
- Best forDIY & small landlords
- Starts atFree
- Free optionFree plan
- Mobile appYes
Free listings and light rental tools backed by Zillow's traffic.
- Best forDIY & small landlords
- Starts atFree
- Free optionFree plan
- Mobile appLimited
Feature comparison
Innago |
Zillow Rental Manager |
|
|---|---|---|
| Online rent collection | ✓ | ✓ |
| Tenant screening | ✓ | ✓ |
| Listing syndication | ✓ | ✓ |
| Online applications | ✓ | ✓ |
| Lease management | ✓ | Partial |
| Maintenance requests | ✓ | ✕ |
| Accounting | Partial | ✕ |
| Expense tracking | ✓ | ✕ |
| Owner portal | ✕ | ✕ |
| Tenant portal | ✓ | ✕ |
| Document storage | ✓ | ✓ |
| Reporting | Partial | ✕ |
| Bank integration | ✓ | ✓ |
| Renters insurance | ✓ | ✕ |
| AI features | ✕ | ✕ |
| Mobile app | ✓ | Partial |
Pricing
Innago
| Freefree for landlords (1–500 units); tenants pay fees | Free |
|---|
Starting prices — vendors may add per-unit or transaction fees.
Zillow Rental Manager
| Freefree listings + basic tools | Free |
|---|---|
| Premium listing90-day boost · varies by market | $39.99unverified |
Starting prices — vendors may add per-unit or transaction fees.
Pros & cons
Innago
Pros
- Genuinely free with no unit caps
- Highest user ratings in the category
- Strong for students and independent landlords
Cons
- Lighter accounting and reporting
- Not built for PM-company owner portals at scale
Zillow Rental Manager
Pros
- Massive listing reach and traffic
- Free and simple for 1–few units
Cons
- Shallow — no accounting, owner portal or maintenance
- Listing fees introduced in some markets; not a true PM system
FAQ
What is the difference between Innago and Zillow Rental Manager?
Both target DIY & small landlords. Innago is 100% free PM software for small and independent landlords, while Zillow Rental Manager is free listings and light rental tools backed by Zillow's traffic.
Is Innago or Zillow Rental Manager cheaper?
Zillow Rental Manager is the cheaper option — it offers a free plan.
Which is better for DIY & small landlords?
For DIY & small landlords, Innago rates slightly higher (4.9★ on G2).